20\11\2014
Written by Daan Rombaut
Engineered Garments Makes Wavy Uniforms for the Ramen Gods at Ippudo New York
Combining the best of both worlds of Japanese garments and Japanese food, Engineered Garments designer Daiki Suzuki has given the crew at Ippudo Japanese Ramen Brasserie in New York a makeover. Instead of the typical all-white or all-black waiters uniform, the restaurant staff are now dressed in a stylish apron-jacket hybrid combo in navy. The collab started out as a simple cotton twill jacket, but thanks to valuable suggestions from the Ramen master Fumihiro Kanagae, the project transformed into a more complex and heavy-duty jacket packing style and functionality. These pieces of re-envisioned workwear are now also being sold at Ippudo’s Midtwon location on 51st Street, priced at approximately $300 USD for the jacket and an extra $100 USD for the apron.
“I wanted it to be something only possible in New York. I wanted it to be the coolest uniform ever. Daiki came up with the design and we all loved it,” says Nakamura. Ippudo NY’s logo is screenprinted on a back pocket of the jacket, a wavy block print meant to signify Ippudo’s translation as “a gust of wind,” but also obscures the letters “N” and “Y” within the design, a nod to the NY locations. Photographer Justin Chung shot the uniforms on Ippudo NY’s kitchen managers.